BOUSWARI

Bouswari is an African inspired upscale bag and pendant company. It sets itself apart from all other companies by combining Canadian & African expertise to create products of luxurious class manufactured primarily in Senegal. The Bouswari brand evokes a feeling of luxury from a fashion point of view. It has a minimalist feel to properly represent the products the company will be producing.

What We Did

Branding
Press Kit
Lookbook
E-commerce Site Design & Development

 
 
 
 
BRANDING

The Bouswari logomark is inspired by the headgear worn by Bassari men and women. During initiation feasts, both genders wear their best costumes. Men in particular wear elaborate straw headgear, depicted in our logo.

 
 
 
 
Bouswari-Typefaces.jpg
 
Bouswari-BusCards.jpg

OTHER PROJECTS